Business Relationship Management · One-day introduction
BRM Fundamentals
An interactive introduction to business relationship management — what it is, why it matters, and how stronger partnerships help your organization create value.
At a glance
A starting point for every role
For professionals at any level and in any role who want to understand BRM, work effectively with BRMs, or explore the value of a BRM capability in their organization. The course blends theory and practice, connecting the ideas to the relationships and challenges you encounter at work.
- Duration
- One full day.
- Focus
- BRM as a capability, role and discipline.
- Approach
- An interactive introduction to core principles, frameworks and practices.
Find a session
Upcoming BRM Fundamentals sessions
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What you’ll learn
Understand BRM. See where it fits.
- Define business relationship management as a capability, role and discipline.
- Understand what a BRM does — and what a BRM does not do.
- Develop language that helps change perceptions and perspectives about BRM.
- Explore how BRM works with project management, architecture, business analysis, business functions and strategy.
- Become familiar with frameworks, processes and models that bring structure to BRM.
- Understand BRM capabilities and their potential to create value within an organization.
From concepts to practice
Explore how BRM helps evolve enterprise culture, build strategic partnerships, drive value and satisfy organizational purpose. The introductory outline includes purposeful narrative, relationship mapping, idea documents and value planning — with common organizational challenges as the context.
Learn more about the program at BRM Institute.
For organizations
Start a shared conversation about BRM
Interested in BRM Fundamentals for your team? Let’s discuss your goals, delivery options and timing.
Your next step
Looking for BRMP certification?
Fundamentals is an introductory program. BRMP® is the separate Business Relationship Management Professional certification course, with a fuller course of study and certification exam.